Confidence isn’t just seen in a smile — it’s built by it.

For over three decades, we’ve helped patients across South Africa transform their smiles — and their lives. Founded by industry pioneer Dr Hugo and now in collaboration with Dr Rampersadh and Dr Taunyane, we blend legacy expertise with forward-thinking innovation.

Every smile we treat is grounded in specialist knowledge, digital precision, and a belief that outstanding care should never feel out of reach. Whether you’re 7 or 70, dreaming of aligners or ready for braces, you belong here.

Your Smile. Your Choice.

Every option is designed for long-term results, efficiency, and a beautiful, functional smile in mind.
We offer a full spectrum of modern orthodontic care, tailored to your needs:

Clear Aligners

Including Spark, Invisalign, and our own Hugo Aligners

Metal & Porcelain Braces

Time-tested and tech-refined

Treatment for Kids

Including early interceptive care as well as Myobrace treatment

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What Sets Us Apart

Specialist Expertise:
Every case is led by a qualified orthodontist — no shortcuts, no generalists, no compromises.

Hugo Lab:
Our in-house digital lab means faster results, more comfort, and greater precision.

Transparent Pricing:
We charge medical aid rates, with no hidden fees.

Unprecedented access:
Our patients have unprecedented access to their records and can make and manage their appointments online, any time, any place.

Proven Results:
Tens of thousands of patients. Life-changing outcomes. Smiles that speak for themselves.

Our Mission

Many of our patients come to us unsure if change is possible, if they’ve left it too late, or if they can afford the care they deserve.

Our job is to change that story.

We see our patients as informed, sensible individuals seeking world-class orthodontic care at an exceptional price. We empower them to actively participate in their treatment, providing real-time access to their progress through our online portals. Our commitment is to deliver efficient, practical, and excellent orthodontic care, delivering affordable treatment without ever compromising on clinical excellence.

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